International development agency ActionAid needed a website to showcase a new range of gifts that make the world a better place - Gifts in Action.
We came up with a website that offers an easy way to buy these unusual presents - ranging from a fishing net to a donkey and cart. Each purchase comes with a card illustrating how Gifts in Action help to change lives in the World's poorest countries. There's a choice of a pop-out card (a handy video clip shows how to assemble it) or an interactive e-card, perfect for those last minute gifts.